• Tryenjer@lemmy.world
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    5 hours ago

    You blame Humanity’s nature, and thus devalue the truly big difference, just one of these social networks has millions and millions invested in marketing.

    It’s clear that advertising has a lot of power to influence people’s choices, otherwise oligarchs wouldn’t burn so much money on it.

    • S0ck@lemmy.world
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      1 hour ago

      It’s clear that advertising has a lot of power to influence people’s choices, otherwise oligarchs wouldn’t burn so much money on it.

      Marketing, advertising, etc. It’s a science, a field of study. What is the goal? To make people buy things, ostensibly. How do they chose to do achieve that goal? Deep analysis of the human psyche and studying methods to manipulate them into taking intended actions.

      Advertising is the science of psychological warfare.

    • kadu@lemmy.world
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      3 hours ago

      Bluesky barely had any effective marketing at all. Their main push was word of mouth and the “exclusivity” of launching under a invite-only system. That’s it.

      But “oh, this big tech wants my data and not yours” was enough.

      • Tryenjer@lemmy.world
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        43 minutes ago

        In a world full of bots where machines can pass the Turing test, how do you know if this word of mouth wasn’t actually a marketing campaign? And not to mention the tons of influencers creating content that is often nothing more than advertising.

        The “exclusivity” thing was surely one.