TikTok ran a deepfake ad of an AI MrBeast hawking iPhones for $2 — and it’s the ‘tip of the iceberg’::As AI spreads, it brings new challenges for influencers like MrBeast and platforms like TikTok aiming to police unauthorized advertising.

  • PocketRocket@lemmy.world
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    9 months ago

    Oh boy. This is all moving very quickly. People already fall for simple SMS scams, I can only imagine just how many more will be falling victim to this trash in months/years to come.

    • CeeBee@lemmy.world
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      9 months ago

      People have already been falling for scams that “Elon Musk” was promoting. Naturally I’m talking about these crypto schemes run by scammers on YouTube using a deepfake of Musk. It’s been happening for about two years now.

      • FilthyHands@sh.itjust.works
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        9 months ago

        Bill Gates has been giving away his fortune to some lucky email recipients every year now since the days when you had to pay for the internet by the hour.

        • P03 Locke@lemmy.dbzer0.com
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          9 months ago

          Don’t even need AI video to do that. People just give away tens of thousands of dollars based on a shitty email, written in bad English, with Bill Gates’ name on it.

    • slaacaa@lemmy.world
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      9 months ago

      Just imagine fans getting a facetime call from a Taylor Swift, explaining they won half-price tickets to an exlusive fan event. Then “Taylor” has to drop out to make the other calls, but will leave them a link for the purchase - only valid for 15 minutes, as of course many others are waiting for this opportunity.